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Zheng Gong Fu-Kung Fu
7/F, China Plaza Cuisines: Chinese, AsianAbout
With Chinese authorities growing increasingly nationalistic and the rest of the population following suit, locally branded fast-food chains are making an impromptu resurgence. Rather surprisingly, given what a huge hit Western chains were when they first opened in China, the passion for McDonald's is beginning to wane and some KFCs are even closing down. But fast-food fans need not fear, as the Kung Fu chain is quickly taking up the slack. Kung Fu, which opened its first branch in 1994, now operates 200 restaurants in the mainland, predicts 500 outlets in 2008, and hopes to become the top Chinese fast-food chain in the country within 5 years. Relying heavily on the Bruce Lee brand, the menu consists of steamed dishes with fresh ingredients and simple seasoning, such as pork ribs with soybean sauce, chicken with mushroom, beef with pickled vegetable, Taiwan-style minced pork, and eel, all priced between ¥22 ($2.80/£1.40) and ¥29 ($3.80/£1.90). The restaurant chain believes that a Cantonese-style steamed meal is a healthier alternative for customers -- they're probably right. All dishes are accompanied by Chinese a choice of herbal soup such as chicken with ginseng (¥13/$1.70/85p), dried bok choy steamed with pig bones soup (¥11/$1.40/70p), or mushroom steamed with duck soup (¥12/$1.55/80p).
