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The Place (Shimao Tianjie)
Guanghua Lu Jia 9 Phone: 010/8595-1755About
This new behemoth, marked by a huge outdoor screen playing clips of random fashion shows, sees plenty of fashionista traffic. Spanish retailer Zara chose to set up shop here; their arrival in Beijing was highly anticipated by locals and expats alike. Make-up gurus MAC also chose The Place for their flagship store. Other retailers like French Connection, Mango, and Adidas ensure this place is virtually bargain hunter-free.