Gucci

Giannini has given a new look to the stores on Canton Road in Hong Kong, 5th Ave in Manhattan, Via Condotti in Rome and Sloane Street in London among others, using the decor to enhance the brand image of luxury and sensuality. The results are extraordinary: no one can now say that she should have left this area alone. It is worth remembering, of course, that her father was an architect. The identifying traits of the stores reflect her character and personality, with careful lighting and bronze and gold as the predominant colours. The Florence based brand, which now belongs to the French PPR group, has over a hundred stores of its own all over the world, plus corners in the most exclusive department stores. It also sells its products through its excellent, comprehensive website at www.gucci.com.